If you do a Google search for signs that you need another site, you’ll discover a lot of online journals from web design organizations drilling down incalculable reasons that you need a totally new site. All things considered, obviously, that is what they’re going to let you know — they need your business!
In any case, if you truly delve into these blog entries, a great deal of their “signs” that you need another site are negligible impediments you could adjust on your current site. For instance, a considerable lot of these posts state you need another site if your current one doesn’t rank well in web indexes, incorporates auto play or flash content, or doesn’t include links to your social media accounts.
While these are absolutely issues to address, they don’t really require an all-new site. So how about we slice through the garbage. When do you truly require another site? The following are three different ways to see whether now is the right time.
1. Check if your website has been penalized
In SEO, there’s a great deal you can do to gradually improve the manner in which your site positions in search engines. There’s likewise a great deal you can do to gradually decline its rankings. Additionally: there’s a lot you can do to suddenly make a sensational drop in rankings. This is likely because of punishment from Google.
Penalized sites typically observe a radical drop in their web index rankings, and that drop frequently happens extremely rapidly. You can rank on the first page for a bunch of your objective keyword phrases one night and afterward wake up to see that you’re nowhere to be found on the initial three pages. This is an indication that your site may have been penalized.
If your website has been hit with a penalty, don’t give up, If you can find out the cause of the penalty, clean up and delete links that caused the penalty, and request reconsideration from Google, sometimes they will accept your request, re-crawl your site, and remove the penalty.
Unfortunately, this doesn’t always work. Finding the cause of the penalty and then doing the work to remove the red flags can be extremely difficult. And if your penalty isn’t link-related, your site may never go back to its original position.
2. See if your website is responsive
Here’s a great analysis for you. On this page, manually resize the window size. (You can do this by tapping on the base right of the window and hauling your cursor to one side.) Do you notice how the content and images naturally alter dependent on your window size? This is what a responsive web design looks like.
Give this a shot with your site. Is the format fluid? Give it a shot on a couple of various pages. How do the pictures resize? Is the content decipherable at all sizes? Do you notice a distinction in your route menu? All of these are important.
If your webpage is responsive, it implies that any user on any gadget with any screen size can get to your site without any issues. If your site isn’t responsive, it may still be mobile-friendly — however, this isn’t the same.
A mobile-friendly site likely has two versions: a desktop version and a mobile version. If the user is on a screen that works with one of these designs, no issues. If they aren’t, they may have issues with functionality and usability, leading your site to have high bounce rates and low conversion rates.
Responsive web design is about more than looking good across devices. It can be a powerful tool that drives new business — and the lack of it can make your customers look elsewhere.
3. Evaluate your relationship with your current web developer
Another sign that you might need a new website? It’s a nightmare working with your web development team. While the emotional argument is that you shouldn’t go through the stress of dealing with this, there are also compelling financial reasons to give this point some serious consideration.
For example, think about a time when you’ve asked your web provider to make an important change to your website. How many days did it take them to turn that change around? Each day can mean lost business. And how many hours have you spent going back and forth with them about an issue on your site? Every hour that you spend arguing with your web developer is an hour that you didn’t spend on your business. As a business owner, you know just how much you need to make with the little time you have.
If you’re having trouble dealing with your web design team, you aren’t alone. In one study, 78% of unhappy clients complained about the planning and service side of their web design: the communication issues, misaligned expectations, and missed deadlines. 25% of the unhappy clients complained about technical and programming issues: capabilities, technical limitations, and hosting issues.
Another sign that you may require another site? It’s a bad dream of working with your web development group. While the passionate contention is that you shouldn’t experience the pressure of managing this, there are additionally convincing money related motivations to give this point some genuine thought.
For instance, consider when you’ve requested that your web provider roll out a significant improvement to your site. How long did it take them to turn that change around? Every day can mean lost business. Furthermore, how long have you spent going to and fro with them about an issue on your site? Every hour that you spend arguing with your web designer is an hour that you didn’t spend on your business. As an entrepreneur, you realize exactly the amount you have to make with the brief period you have.
In case you’re experiencing difficulty managing your website design group, you aren’t the only one. In one investigation, 78% of unhappy customers complained about the planning and service side of their website design: communication issues misaligned expectations, and missed deadlines. 25% of the unhappycustomers complained about technical and programming issues: capabilities, technical restrictions, and hosting issues.
If you are in need of a new website for your business, Contact Artgro, Houston TX team today for an estimate.